February 11, 2012

Social Networking Site Stats

TechCrunch has posted some statistics for Social Networking Sites and how they are doing in terms of traffic and users. There is some interesting information in the report. I’ve used this types of sites to drive traffic to various sites for a couple of years now and they can be effective for generating traffic. As a rule the traffic from these locations do not tend to stick around long, but its not always the case.

I’ve noticed that every time I make a well thought out submission to one of these sites to promote a various blog post, I always pick up some subscribers. The key is to not spam the Social sites, but to provide content that fits in with the interests of the particular social site. I only submit related articles to this site which match the interests of the people there. I’ve found as long as I spend enough time reading various hot topics on the social sites I get a better feel of what to write when I submit one of my articles that will generate the clicks to the full article.

This takes a decent amount of time to learn, but once done properly it can really help your blog to grow. I don’t claim to have this down to a science, but I do know that certain topics seem to do better on certain sites. For example almost everyone knows Technology type posts seem to do a lot better on a site such as Digg than ones on Marketing. At the same time Sphinn is focused more towards marketing and will produce better results for Marketing articles. Netscape or Propeller will do better with human interest type or weight loss articles. Propeller has shown to do fairly well in quite a few niches and I still get traffic to certain articles that where submitted over a year ago from this site.

The key to making effective use of Social Sites for generating traffic is to match the social site to the niche you wish to promote. The more time you spend as a member of the social site’s community, the better feel you will have for what they want to find out about. It may be a little work and take some time, but the payoff can be tremendous. Remember the Golden rule when submitting to Social Sites “contribute, don’t spam”.

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Earnings Report

Well in the following of people such as John Chow and Darren Rowse, I decided to do a earnings report for this blog. Now unlike John and Darren I won’t break everything down into separate areas but just give you an overview of this blog’s earning power. This figure does not reflect anything to do with any of my other sites revenue as I treat this blog a little special than everything else I do on the web. Drum Roll Please, Are you ready? Here it is I have earned Zero dollars from this blog the past month. Wow great I’m rolling in it.

Now you may ask what is the reason for posting this? The reason I’ve earned Zero on this blog is not from a total lack of traffic, while I don’t have the numbers of the A-List blogger‘s, I do have some traffic. Not anything stellar but in comparison to some people out there who do not get any visitors at all or get 20 per day, its better. I average between 300 and 500 unique’s a day with with a little over 300 RSS subscribers. These numbers are not stellar either, but they are something to work with. Some people over at the Warrior Forum would say you are not monetizing it correctly.( I’ve come to the conclusion that most Warriors are idiots, but that’s another post.) In fact, I have not monetized it at all. I just put up a couple of ads this week, but historically I have not tried to monetize this blog at all.

At one time I did run some Adsense ads, but that turned out to be a total waste of space as I got very few clicks on the Ads. This type of site is not optimum for doing well with Adsense. At the advice of John Chow, I did decide to to try out BidVertiser to see how it may work. I ran Kontera for a while and I may do that again and I’ve posted an occasional Affiliate link in posts. I’ve earned a few dollars over the life of this blog, but not anything to brag about.

So why make the post? Well I decided to post this as a statement for myself. As I said I’ve been reading a lot of John Chow and the more I think about it, I really like John’s writing a lot better than Shoemoney or Darren Rowse. I’ve heard stories about how a lot of people don’t like John. Perhaps because he tells you to get off your ass and do something. I’ve learned over the years that a lot of people don’t like you pointing out their weaknesses. I have decided that I’m tired of working the 8 to 5 or 10PM job and I want to do something else. This blogging thing looks okay. Its not hard to do, you just have to build up an audience and you have to do a little work. I originally planned to do just that with this site, but I got lazy. I went for a long time without really posting in a frequent and timely manner. This is probably one of the worst mistakes a blogger can make. I went for a time when I did not post at all and even when I did it was just links to other blogs and added no real value to my blog. This stunted the growth of this blog and did not really help me at all. I plan on changing that.

I’m going to start monetizing this site. While my goal is to start making it pay the bills, I’m going to try to do it in a manner that is not intrusive. I’m also dedicating to actually posting more. While I won’t commit to posting every single day, I will try to do a lot better at actually writing something every couple of days.

One of the issues I’ve had with writing is finding topics to write on, but again listening to John Chow I may have a way to overcome that problem. One idea John suggested was to gather ideas from the comments of your visitors. This struck home as I wrote a post a couple of days ago about How Article Marketing does not work. One of the comments was very insightful and a point was brought up that I did not consider in my original post. I will need to write a follow up post and clarify my position on the matter as well as acknowledge the fact that the comment actually made some valid points against my original argument. Great idea John and I’m glad I decided to finally read your money making guide that was sitting on my hard drive. For anyone who wants to earn a little money through their blog should probably head over to John Chow dot com and subscribe to his newsletter. As a prize John will give you a copy of this book. He does not try to sell you anything other than giving up your email address for his list. There isn’t any one time offer and John even makes statements against the practice and also separates himself from the so called Internet Marketers who do employ these practices. John actually got me to thinking hard about whether I should associate myself with some of these so called marketers, but that’s a topic for another post.

So there it is my Earnings report. I’ll promise to do this again next year and I’m betting the results will be a lot different for this blog than this year.

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Additional Benefits with Entrecard

You may have noticed the little Entrecard button on the side of this site. I’ve been running it for a couple of days and so far I’m much more impressed than I am with Blogrush. While Blogrush seemed to take off on this site at first it has dwindled and it really now just taking up space. I’m going to leave it for a few more days or maybe even a couple of weeks, but I have a feeling I’m going to have to chalk this one up to experience and dump it.

Now entrecard seems to be different. I was not in the network but a few minutes when I had my first advertiser request. Of course I’m sure that is because when you first get started the credits it takes to advertise is lower. Once people start dropping cards on your widget, then the cost to advertise on your blog goes up. It has to work like this to keep the economy in balance. So the newer members are a lot cheaper than the ones who have been around for a while. So for everyone quit dropping cards on Shoemoney‘s card. His prices keep going up and we all want a chance to have our advert placed on that site :-)

As far as the unexpected benefits, I’ve noticed an increase in the number of comments on this blog since joining the network. Since a lot of the people who are commenting are also Entrecard members it stands to reason that they are finding posts and commenting as a direct result of Entrecard. This is great and shows that Entrecard is not only a traffic generating network, but a networking vehicle for bloggers. As time goes along and more people join the network this is going to prove to be a powerful tool for helping blogs grow. Keep up the good work Entrecard and if you have a blog and have not joined yet, get to entrecard.com and add your blog.

I have also implemented the Top Commenters plugin in the sidebar. So if you want a free link from a PR4 site with the No Follow link turned off then make some comments. I do reserve the right to delete any comment that does not add value to this site, so if you want to comment then please do, but make the comments useful to other readers. Spam will be deleted as always without any warning or reason.

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